In a recent interview, Ghanaian Highlife and Afrobeats artist Mr. Drew shed light on the challenges and hardships faced by some of Ghana’s well-known record labels, despite their fame and promising future. Mr. Drew highlighted the shortage of funding as a significant factor hindering these labels from effectively promoting their artists’ music.
According to Mr. Drew, some musicians in Ghana are forced to finance their own projects out of their own pockets and accounts due to the financial difficulties faced by their record labels. He commended artists like Stonebwoy and Sarkodie, who have been actively promoting their albums and embarking on world tours, while also pointing out that some record labels in Ghana only have the name but lack the necessary resources and support to make significant progress.
Mr. Drew emphasized the importance of investment in the music industry, stating that with sufficient funding and more investors supporting artists’ projects, the competitive nature of the industry would decrease. He believes that more resources and financial backing would create a conducive environment where artists can thrive without having to fight for limited opportunities.
The struggles faced by popular record labels in Ghana, as highlighted by Mr. Drew, raise important questions about the sustainability and growth of the music industry in the country. It calls for increased support, both from the government and private investors, to provide the necessary financial resources and infrastructure for record labels to effectively promote and develop their artists. By addressing these challenges, Ghana can create a thriving music industry that benefits both artists and the nation as a whole.