Olivetheboy Takes the Music Industry by Storm: Secures Record Deal with Sony Music’s Columbia Records
Budding music sensation Olivetheboy has catapulted into the spotlight with an impressive achievement – signing a contract with Sony Music’s Columbia Records through Bu Vision Ent. The young artist’s journey to stardom has been marked by rapid success, culminating in this exciting partnership that promises to shape the future of his career.
In a thrilling turn of events, Olivetheboy, the rising star of the music scene, has inked a groundbreaking deal with Sony Music’s Columbia Records. The much-anticipated collaboration was sealed over the weekend and is set to be formally unveiled during a special event scheduled for Friday, August 24, 2023.
This partnership represents a significant milestone in Olivetheboy’s career, signaling his official entry into the ranks of renowned artists associated with Sony Music. Bu Vision Ent played a pivotal role in facilitating this collaboration, and the forthcoming unveiling event is expected to celebrate Olivetheboy’s remarkable talent and potential.
As part of this landmark deal, Bu Vision will take charge of the artist’s Artist and Repertoire (A&R) responsibilities. On the other hand, Sony/Columbia Records will manage licensing, promotion, and distribution of Olivetheboy’s creative output. Notably, ownership of his recordings is likely to be retained by Loop Music/FulLCircL Management Ltd.
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Olivetheboy’s journey to prominence began with the release of his viral single ‘Goodsin’ from his AVANA EP. The track quickly gained traction, captivating listeners and earning him widespread recognition. The song’s incredible popularity led to it being named the most streamed Ghanaian single of 2023, solidifying Olivetheboy’s status as Ghana’s hottest artiste this year, according to Chartmetrics.
This extraordinary achievement places Olivetheboy among a select group of African music icons who have found success under the Sony Music umbrella. His name now stands alongside the likes of D’Banj, Davido, Wizkid, and the legendary Angelique Kidjo. Olivetheboy’s addition to this esteemed roster is a testament to his talent and potential to leave an indelible mark on the global music industry.
Interestingly, this isn’t the first time Sony Music has recognized the burgeoning talent of the Ghanaian music scene. The label previously made waves by signing Gyakie in 2021, demonstrating its commitment to discovering and nurturing exceptional African talent.
As the music world eagerly anticipates the official unveiling event, Olivetheboy’s journey from a budding artist to a Sony Music-signed sensation serves as an inspiring narrative of determination, talent, and the power of music to bridge boundaries and captivate hearts worldwide.
